A real estate lead generation case study covering 1,000+ property leads a month supplied on demand to nine channel partners across Delhi NCR and pan-India.
Project Summary
Client Overview:
Nine property channel partners and agents, selling inventory across major NCR developments. Individual partners are not named. Avikosh Digital has supplied their lead flow since December 2023.
The Challenge
Channel partners sell inventory they do not own, in projects they do not control, competing against every other agent listing the same units — and often against the developer’s own marketing.
There is no brand to build and no product difference to lean on. The only available edge is reaching the right buyer earlier and responding faster than the competition.
Requirements shift constantly. Partners ask for leads against whatever inventory they are pushing that month, so acquisition has to be turned up, down and redirected on short notice.
What We Did
Built a lead supply that could be pointed at different projects, cities and price bands as partner requirements changed, rather than fixed campaigns tied to single developments.
Kept nine partners served from one operation without their requirements competing against each other for the same buyers.
The Results
1,000+ property leads a month delivered on demand, running continuously since December 2023.
Why it works: a channel partner cannot out-market the developer. What they can do is reach the buyer first and answer faster — so that is what the account is built to deliver.
Leads Per Month
1000
+
Channel Partners Served
9
Years, Still Running
2
+
Share:
Question about SEO, ads or leads? Ask away.
How can we help?Ask our assistant, or talk to a human.
