Automotive marketing that brings you qualified buyers and sellers — not tyre kickers.
A car enquiry is only worth what your sales team can do with it. We build the system behind the campaign — intent-led targeting, qualification at the point of enquiry, and instant routing to the person who closes.
01Intent traffic inGoogle Search · Meta · model & budget intent1,000 enquiries02AI scores every enquiryBudget, model, ownership and test-drive intent340 qualified03WhatsApp in 60 secondsAuto-reply, number verification, spec sheet delivery0 cold enquiries04CRM & instant routingAssigned to the right sales consultant with full contextNo enquiry lost05Follow-up on autopilotReminders, nurture sequences, re-engagement90 test drives06Test drive → saleEvery sale attributed back to the campaign18 sales
3XQualified enquiries
50%Lower Meta Ads cost
500+Monthly enquiries
Since 2022Longest-running account
Premium cars are sold to a small, specific audience — and bought back from an even smaller one. Everything else — the reach, the impressions, the brand recall — is a proxy. We run dealership, marketplace and pre-owned luxury accounts including Fine Cars, Fine Listings and Carselloo across Delhi NCR, Mumbai, Bengaluru and Pune.
The Real Problem
You do not have an enquiry problem. You have a qualification problem.
Six patterns we see in almost every automotive and luxury account we audit. Pick the one that sounds like your month.
What this looks like
Enquiry volume is up. Test drives are flat. And nobody can name the campaign that produced the last sale.
What it is costing you
Your closers spend most of the week on people who were never going to buy — and the ones who were, get called last.
How Avikosh fixes it
AI qualifies every enquiry on budget, model interest and ownership status before it reaches a sales consultant.
Intent-led targeting
Budget filtering
Model & price-band scoring
Verified numbers
What this looks like
A ₹80 lakh car is being marketed to a ₹10 lakh audience, because the targeting was never built around what the car actually costs.
What it is costing you
The units that carry your margin sit unsold while the cheapest ones do all the work of the launch.
How Avikosh fixes it
HNI and enthusiast campaigns built around price band, financing profile and model intent.
HNI segments
Investor campaigns
Premium creative
Search intent
What this looks like
Enquiries land after showroom hours and get called two days later — by then the buyer has already visited two other dealerships.
What it is costing you
A car enquiry answered the next morning is usually already sitting in a competitor’s showroom.
How Avikosh fixes it
WhatsApp replies in 60 seconds, then the CRM chases the enquiry until there is an outcome.
60-second reply
Auto reminders
Enquiry scoring
Owner assignment
What this looks like
A third of the numbers never connect, and the ones that do have no memory of filling in a form.
What it is costing you
You pay for the click, the CRM seat and the calling time — for an enquiry that was never a real buyer.
How Avikosh fixes it
Intent-based campaigns with number verification and qualification at the point of enquiry.
Intent campaigns
Number verification
Form logic
Fraud filtering
What this looks like
The same three creatives have run for four months, the audience has seen them a dozen times, and the cost per enquiry reflects both.
What it is costing you
Creative fatigue and audience overlap quietly raise your cost until the project stops being viable.
How Avikosh fixes it
Continuous creative testing, audience de-duplication and AI bid optimisation on live data.
Creative testing
Audience dedup
Bid optimisation
Faster landing pages
What this looks like
Reporting stops at enquiry count, so budget keeps moving toward the cheapest clicks instead of the models that are actually selling.
What it is costing you
Budget decisions get made on enquiry counts instead of sales, so money keeps flowing to cheap clicks.
How Avikosh fixes it
Attribution from ad click to test drive to sale, on a dashboard you can open at any hour.
Every problem above has a defined set of moves behind it. Here is what we run, and the outcome we are held to for each one.
01
ResultBuyers who match your price band
Ticket-size-led buyer targeting
Audiences, creative and search intent built around what your inventory actually costs, not around reach.
AI audience targeting
HNI & investor segments
Premium creative direction
Google Search intent
Qualification at source
FixesAds bringing ₹20 lakh buyers to ₹1 crore inventory
02
ResultYour team calls only real buyers
Qualification at the point of enquiry
Every enquiry scored and verified before it reaches a sales consultant, so the calling list is worth working.
AI qualification
WhatsApp verification
Call verification
Budget filtering
Investment-intent filtering
FixesEnquiries that are fake, unreachable or just browsing
03
ResultMovement on stuck inventory
Relaunch and hyperlocal demand
A fresh launch narrative plus city-level targeting and remarketing aimed at the stock that is not moving.
Relaunch strategy
Hyperlocal campaigns
Google Ads
Retargeting
Remarketing pools
FixesProjects still unsold months after launch
04
ResultLower CPL at the same volume
Continuous creative and bid optimisation
New creative tested every week, audiences de-duplicated, bids optimised on qualified conversions rather than clicks.
Creative testing at volume
AI bid optimisation
Audience de-duplication
Faster landing pages
FixesCost per enquiry climbing every quarter
05
ResultEvery enquiry worked, none dropped
Follow-up that never forgets
A 60-second first response on WhatsApp, then scored routing and automated reminders until there is an outcome.
AI CRM
WhatsApp automation
Enquiry scoring
Auto reminders
FixesEnquiries going cold before anyone calls back
06
ResultA shorter trust cycle
Trust assets that shorten the decision
The proof a buyer looks for before a test drive — built once and used across every campaign.
Brand films
Case studies
Owner testimonials
PR & coverage
Consistent social
FixesBuyers not trusting an unfamiliar dealer name
Not sure which one is costing you the most?
Send us your ad account and the last three months of enquiry data. We will tell you which of these six is leaking the most money, and what it would take to close it.
No bundled retainer. Each one has a defined scope, a number we are measured on and a page you can read before you commit. We run these accounts for dealerships, marketplaces and pre-owned luxury brokerages across Delhi NCR, Mumbai, Bengaluru and Pune.
Meta Ads for Automotive
Buyer and seller enquiries from Facebook and Instagram, built on price band and ownership research rather than a boosted post.
Luxury retailJewellery, watches and high-value goods
Service & AMCRetention and workshop visits
Finance & insuranceAttachment revenue per sale
Technology Stack
The systems we run behind your pipeline.
Enterprise tooling, configured for automotive sales cycles — and handed over documented, in accounts you own.
Advertising
Meta AdsGoogle AdsLinkedIn AdsYouTube Ads
CRM
HubSpotZoho CRMLeadSquared
Automation
n8nMakeWhatsApp Business API
Analytics
GA4Looker StudioMeta PixelConversion API
AI
OpenAIClaudeGeminiElevenLabsHeyGen
Design
FigmaCanvaAdobe Creative Cloud
Why Avikosh
Why automotive businesses stay with us.
Six reasons dealerships, marketplaces and luxury brokerages keep the account with Avikosh rather than rotating agencies every year. Fine Listings has been with us four years and counting.
AI-First Marketing
AI is used where it changes the number — scoring enquiries, generating model-level creative variants, and summarising call transcripts into targeting decisions.
Premium Buyer Strategy
Targeting built around price band, financing profile and model intent, so the enquiries that reach sales can actually afford the car.
Complete Automation
Enquiry capture, routing, first response, nurture and re-engagement run as one connected system across WhatsApp, CRM and email.
Performance Focused
We report on cost per qualified enquiry, cost per test drive and cost per sale. Impressions and reach are diagnostics, not the deliverable.
Transparent Reporting
Live Looker Studio dashboards on your own accounts. You see the same numbers we do, at any hour, without asking for a report.
Industry Expertise
Dealership, marketplace and pre-owned luxury accounts across Delhi NCR, Mumbai, Bengaluru and Pune — metros and tier-2 planned separately.
Proof
Results from this sector.
Live accounts, real numbers, and the specific change that produced them.
FC
Fine Cars
Challenge
A two-sided marketplace where persuading someone to consign a supercar is nothing like persuading someone to buy one.
Solution
Separate buyer and seller funnels, price-band targeting and creative built for a small, specific audience.
By optimising for the conversation rather than the form fill. Enquiry forms capture which model the buyer wants, their budget band and when they want to test drive, so the sales team can prioritise. Enquiries route to WhatsApp immediately, because a car enquiry answered the next morning is usually already at a competitor.
Both, and they need different accounts. A dealership is marketing a fixed model range at a set price. A pre-owned marketplace has to acquire buyers and sellers at once — persuading someone to consign a supercar is a completely different problem from persuading someone to buy one. The campaigns look nothing alike.
It depends on price band and how many models you are pushing. What matters more is that the spend follows what sells — conversion tracking wired to the real enquiry event, so budget moves toward the models producing test drives instead of the ones producing cheap clicks.
We run accounts across Delhi NCR, Gorakhpur, Kushinagar, Lucknow and pan-India requirements. Tier-2 and tier-3 markets are a different discipline from metros and we plan them separately.
Yes. Campaigns run inside your Google, Meta and CRM accounts with Avikosh as an authorised user. Dashboards, automations and documentation stay with you if the engagement ends.
Enquiries usually start within the first two weeks of launch. The meaningful signal — a stable cost per qualified enquiry and a predictable test-drive rate — typically takes six to ten weeks, because the platforms need enough qualified conversion data to learn from.
Free Consultation
Let us look at your numbers before you spend another rupee.
A 30-minute working session for dealerships, marketplaces and luxury brokerages. We review your current spend, enquiry quality, follow-up speed and tracking, then show you exactly where the pipeline is leaking.
No obligation, no pitch deckAccount audit includedResponse within one working day
Share
Get your free automotive marketing audit
We’ll review your campaigns, model pages and enquiry follow-up, then show you the three changes most likely to lower your cost per test drive. Whether or not you decide to work with us.
Get your free growth plan
We’ll map the right channel mix for your models, give you a realistic budget and an expected cost per test drive, and show you what tracking and follow-up needs to exist before day one. No ad account required.
